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Extraordinary Every Day at Milan Design Week

Extraordinary Every Day at Milan Design Week

Within the framework of its "live" event, Alcantara LAB showcases the results of its international Extraordinary, Every Day Movie Contest, addressed to all those who live their daily life through personal experiences based on the same values that make Alcantara unique: sensoriality, aesthetics, functionality and exclusivity.

And for all those who practice the art of making every day live truly extraordinary.

Applicants to the contest had to conceive and realize a video product on the theme "Extraordinary every day".

Each video could last a maximum of 3 minutes and could be realized using any video language (graphics, animation, filming etc).

One year after the 2007 Design Contest, Alcantara LAB has thus bravely decided to open itself again towards new communication languages, hence confirming its willingness to create a total dialogue with the creative universe and with the ever more visited virtual world.

The movie contest web site was visited by more than 20.000 people from 38 different countries.

The best projects will be shown during Milan Design Week, and the winners will be awarded at the Extraordinary, Every Day Movie Contest ceremony on April 17th at 6 p.m. in Milan, 54, via Tortona, That's Design, Hall1, Former Ansaldo.

more: www.alcantaralab.com... (129)


April 14, 2008 | Viewed 19,114 time(s)

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