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Tuesday, 15 March 2005 | senay
Euroluce 2005: Light and the City
Euroluce 2005: "Light and the City"
From April 13 to 18, 2005, the much-awaited international lighting exhibition, Euroluce, returns to the Milan trade fair. Held biennially in odd-numbered years, the 2005 edition interweaves trade exhibition with cultural initiative to explore an intriguing and highly topical theme, "light and the city".
With 508 exhibitors (364 Italian, 144 from abroad) occupying 35,140 square meters (376,000 sq ft), the 2003 edition confirmed the uniqueness and the potential of Euroluce, reinforced by its correspondence with the Salone Internazionale del Mobile. Together, Euroluce and the Salone form a winning pair: recognized as one of the world's great trade shows, it is at once a lively and trustworthy indicator of trends, a motor of innovation and a catalyst of ideas - in short, an event with a truly international cultural resonance.
From this year forward, Euroluce launches a new initiative, whereby each edition will propose a guiding theme that parts from the basic issue of the relationship between mankind and light, which then becomes the leitmotif of the show. Euroluce 2005 addresses "Light and the City", or more precisely, light as an instrument of knowledge and therefore of communication. Among the questions it explores: artificial light and its impact on the environment (from home to highway, from workplace to public space, from historic monuments to train stations, from airports to museums); the relationship between light and social interaction; performance and functionality; daylight as inspiration.
A feather in Euroluce's cap is the collaboration of the most important international associations of lighting designers: ELDA+ (European Lighting Designers' Association), Europe's counterpart to the American IALD (International Association of Lighting Designers), and the Italian APIL (Associazione Professionisti dell'illuminazione).
Working with APIL, Euroluce will investigate the theme of "Light and the City". Four groups of people from various disciplines - each composed of several Milanese professionals and a lighting design studio, coordinated by a design critic - will be assigned four urban spaces in which to conceive and create their own "luminous visions", in an event titled "Open Skies: Spotlight(s) on Milan".
ELDA+, on the other hand, has chosen Euroluce as the site for its 6th annual general meeting, to be held on April 16. On the 14th and 15th of April, ELDA+ and Euroluce will host Light Focus, another opportunity
to reflect upon urban lighting.
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