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Wednesday, 3 May 2006 | Levent OZLER
Exhibiting Now-On Show
1 June through 25 June
From June 1st to June 25th, eight international exhibition designers will present their views of contemporary exhibition design in Platform 21, the international center for design, fashion and creativity in Amsterdam. In the context of Exhibiting Now-On show!, the participating designers produce a virtual tour through one or more of their exhibitions that are currently on view somewhere in the world. Exhibiting Now-On show! offers a unique opportunity to catch an inside glimpse of how museums function and it allows one to compare their different approaches. If, for example, one designer claims he will never rely on text, another believes that more text is always better. At Platform 21, the eight video shows, projected as a 360 degrees panorama, serve as starting point for various activities.
An Interactive Platform
On 2 June a closed expert meeting takes place in which the 8 exhibition designers reflect on their profession. The participants are: Atelier Brückner (Germany), Confino/Alphabeth (France), Bellprat Associates (Switzerland), Opera Ontwerpers (Netherlands), Integral Ruedi Baur (France, Switzerland), Holzer Kobler Architekten (Switzerland), Cassonmann Designers (England) en Kossman.DeJong (Netherlands). In this expert meeting they will share their views, knowledge and experiences regarding exhibition design as a profession.
During Exhibiting Now-On Show!, Platform 21 is turned into a study space for visitors who are interested in the various aspects of putting together exhibitions. Students and professionals may participate in lectures, workshops and debates. An extensive reading table and a DVD of four seminars by participating designers - it was especially made for Exhibiting Now-On show! - provide ample opportunity for a further exploration of the subject.
Program Exhibiting Now-On show!
1 June 12.00-18.00 hours: Preview Exhibiting Now-On show!
Platform 21 is open to the public
2 June: Closed expert meeting
Platform 21 is closed to the public
3 June 13:00 hours: Opening Exhibiting Now-On show!
Platform 21 is open to the public
4 June through 25 June: Exhibiting Now-On show!
Thursday through Sunday, 12.00-18.00 hours
More details on the program of lectures, workshops and debates will be announced.
Address
Platform 21, Prinses Irenestraat 19, 1077 WT Amsterdam, The Netherlands
Opening hours: Thursday through Sunday 12.00-18.00 hours
Prinses Irenestraat is a side street of Beethovenstraat, next to the Beatrixpark.
Platform 21 can be reached by tram 5; there is also paid parking available in its vicinity.
http://www.dexigner.com/directory/detail/7495/
Exhibiting Now-On show! is an initiative of:
Frank den Oudsten, professor of Scenographic Design, HGKZ School of Art and Design Zurich
Herman Kossmann, exhibition architect, Kossmann.DeJong
In collaboration with:
Joanna van der Zanden, Platform 21
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