Sunday, 23 January 2005 | Levent OZLER
Finland Celebrates Design Year 2005
Design is made by people for the people. That is the message that Finland is promoting to its citizens during Design Year 2005. The aim is to inform the public of the importance and potential of design as a resource for boosting industry, trade and business. A collaboration among design associations, educational institutions, resource centres and industry representatives in Finland, the Design Year will give the public an opportunity to experience the value and contributions of design through exhibitions, seminars, student workshops and more.
Why is design important and what is it needed for?
We need design to complement technological know-how. Design is vital to the competitiveness of businesses and the affluence of society. Technical excellence is not enough; what matters is the experience offered by products.
The Design Year celebrates the end of the design policy programme Design 2005! The programme is based on changes that have taken place in the structure of the economy and its objective is to improve the design competitiveness of Finnish businesses with the help of design know-how.
Events around Finland
The events of the Design Year are open to everyone. They provide an opportunity to see design, meet professionals and learn about training, research, innovation, new products, trends and businesses that use design.
The programme for spring 2005 will be published in November 2004. The programme for the autumn will be published in May 2005. For details, visit http://www.finnishdesign.fi
Organisers
The Design Year is organised by Design Forum Finland, the University of Art and Design Helsinki, the Finnish Association of Designers Ornamo, Grafia, the University of Lapland, Design Museum, the Armi information centre, the National Council for Design, the Finnish Round Table of Design, several industry and trade union opinion leaders and organisations, and businesses. The patron of the Design Year 2005 is Prime Minister Matti Vanhanen.
Contact
Design Year 2005
Anna Varakas, Communication Manager
Design Forum Finland
Erottajankatu 7
FIN 00130 Helsinki
T: +358 (0)9 6220 8116
anna.varakas@designforum.fi
http://www.finnishdesign.fi
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