Monday, 22 May 2006 | Levent OZLER
Sam Baerwald Joins 72andSunny as Head of Film Production
Advertising and design agency 72andSunny announces that Sam Baerwald has joined the company as Head of Film Production. Baerwald was formerly with the Los Angeles office of TBWA\Chiat\Day where he produced high profile work for Apple and Adidas.
"The caliber of creative work at 72andSunny is incredible," said Baerwald.
"There is this infectious energy here that you simply cannot maintain at a big agency. We can take chances and stay nimble. The future of 72andSunny remains in the hands of the people who work here everyday, rather than a boardroom. We have great clients and get to do truly creative work, so it is a really fun and exciting place to be."
Prior to joining 72andSunny, Baerwald spent 10 years with TBWA\Chiat\Day, Los Angeles, where he began as an office coordinator and moved his way up to Producer. During his tenure there, he worked with such notable clients as Sony PlayStation, ABC, Taco Bell, Nissan, Apple, and Nike, and with directors including Errol Morris, Lance Acord, and Rocky Morton. He also spent extensive time abroad overseeing spotwork for Nissan in Tokyo, Japan.
Baerward started his career as a Design Assistant at legendary design firm Pittard Sullivan after studying psychology at Boston University.
"Sam's a perfect fit here," said Glenn Cole, Co-founder and Creative Director. "It took us a long time to find someone who had both the production experience and the creative chops to fit in. Sam has already had a huge impact on the studio by staffing up and managing the department as well as making the work he touches better. It doesn't hurt that he's a lifelong skateboarder either."
Since joining 72andSunny, Sam has produced a four-spot TV campaign for G4's coverage of the E3 trade show, and is currently producing projects for Xbox and Avia, both slated for release later this year.
About 72andSunny
72andSunny is a full-service advertising, design and brand identity agency with offices in Los Angeles and Amsterdam. Current clients include Bugaboo, Microsoft Xbox, Quiksilver, DC Shoes, G4 Media and the Portland Trail Blazers.
72andSunny: http://www.dexigner.com/directory/detail/7479/
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