Monday, 29 October 2007 | Levent OZLER
Mrs. K Hunts Down Gasket for Cougar Tales
Gasket Animates Sizzling E! Show Package Design
When Production/Design company Mrs. K was asked to pitch for the show package for E! Network's sassy show "25 Hottest Hollywood Cougar Tales" they turned to animation company Gasket Studios for assistance. When Mrs. K was awarded the job, Gasket became the obvious choice to help realize the sexy on air package.
Did someone just say "Here kitty, kitty?"
The show, as noted in the title, is a look at the steamy relations between 25 older stars and their junior significant others. For those that haven't heard the term, Cougar signifies a woman "In her prime" who roams the wilds of singledom looking for a mate who is always younger and typically male. To capture (pun intended) the appropriate look and feel of the program, Mrs. K Creative Director Mitch Monson incorporated Gasket design elements to conceive a show open that features a sexy woman/feline who leaps onto the scene, her tail whipping in anticipation of her romantic adventures.
"We were excited to tap the expertise of Gasket and its illustrative and mixed-collage style," explains Monson. "They really pushed us to render the silhouetted cougar character into in 3D, a technique that was ultimately used through out the multilayered jungle environment in a truly collaborative and rewarding process."
"Working closely with Mitch was awesome," says Gasket's Senior Designer Greg Shultz. "We had a great back and forth, always pushing the project up a level. We were inspired by Mitch's vision of Hollywood sex appeal meets jungle aesthetic, and used the visual language in his designs to bring the cat/woman to life."
The multilayered show package included the open, lower 3rds, bumps, countdowns, mortises, transitions, backgrounds, etc. Pieces were animated using Autodesk Flame and Maya, and Adobe AfterEffects.
It's enough to make just about anyone purr with creative satisfaction.
Project: "25 Hottest Hollywood Cougar Tales" Show Package
Client: E! Networks
Production/Design: Mrs. K/Boulder, CO
Creative Director: Mitch Monson
Executive Producer: Peter Thron
Producer: Lauren Worth
Animation/Visual Effects: Gasket Studios/Minneapolis
Senior Designer/VFX Artist: Greg Shultz
Animators: John Zilka, Dan Helgemoe, Justin Greiner, Nate Dorn, Matt Ebent
Producer: Tammy Kimbler Weber
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