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Gasket Studios Rules In Favor Of Visual Effects For AllThe value of visual effects to enhance storytelling is deftly showcased in the unique collaboration between design and animation studio Gasket and agency The Reynolds Group on a new campaign for law firm Sieben, Grose, Von Holtum & Carey.
The respected fifty-year-old legal entity has established name recognition in its market but wanted to set the company apart via a fresh television campaign that cuts through the talking-head clutter.
With this in mind, The Reynolds Group brought an unconventional series of concepts to Gasket Studios, which seized the opportunity to help bring the quirky spots to animated life.
The centerpiece commercial is "UFO" which proves you never know when accidents will happen... or how...
"UFO" opens with a car at a romantic overlook at night.
Suddenly an alien spaceship appears and sends a force-field ray down to the vehicle, lifting it high into the air and spinning it around before dropping it in a crumpled heap.
more: Gasket Studios Rules In Favor Of Visual Effects For All
design directory:
Gasket > Broadcast Design Services
April 14, 2008 | Viewed 20,708 time(s)
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