th2ng Snaps Up Jake Knowles

th2ng has added award-winning live action director Jake Knowles to its growing roster of emerging and established talent.

Knowles spent four years as senior director for Channel 4's The Big Breakfast before branching out to direct commercials in 2000.

Since then, he has directed more than 50 major campaigns and created virals for brands ranging from fast cars and cereals to haemorrhoids and malt whiskies!

"It's fair to say that Jake's unafraid to tackle any brief, no matter how tricky, complex or potentially awkward the subject matter.

300,000 hits on his viral for DulcoEase is testament to that!

A lot of wit and humour run through Jake's work, which is a real rarity.

Very few people can match that comedic vision or his abilities behind the camera.

It's great to welcome him here to th2ng," said Hannah Cooper, executive producer at th2ng.

Added Jake Knowles: "I love the energy and imagination of th2ng and their work, like Simon's recent pan-European TV commercial for Cadbury's Trident.

Hannah's building a really interesting line-up of creative talent at th2ng and I'm delighted to be invited on board".

Jake directed "Dhow," a thirty-minute film for The Maritime Museum (Oman) in 2008 and is currently working on film script.