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Eastman Captures Industrial Design AwardEastman Chemical Company announced that its Eastman Innovation Lab Web site, captured the gold award for its creator, The Brewery, in the 2005 Industrial Design Excellence Awards (IDEA) competition in the Digital Media and Interfaces category.
The IDEA competition, sponsored by BusinessWeek magazine and the Industrial Designers Society of America (IDSA), is one of the world's most prestigious design competitions.
It promotes business and public understanding of the importance of industrial design excellence to the economy and the quality of life.
Awards will be presented Aug. 27 at the IDSA 2005 Conference in Washington, D.C.
The Eastman Innovation Lab Web site is a unique resource for designers and brand owners.
The site promotes awareness of materials manufactured by Eastman and encourages the design of new products using its materials.
In addition, the site provides ideas for improving existing products and for developing new market categories.
Designers and design engineers from some of the world's leading companies make up some 60 percent of the site's users.
"The Eastman Innovation Lab brings the visitor into a world that clearly conveys credibility and expertise," says Peter Arnell, IDSA, founder and chief creative officer, Arnell Group, and a judge in the IDEA competition.
more: Eastman Captures Industrial Design Award
July 6, 2005 | Viewed 23,083 time(s)
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