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Xbox 360 Powers All New Nissan URGE Concept CarNissan and Microsoft have merged automobile design and gaming technology to create the first-ever fully integrated gaming system within a vehicle.
Conceived by Nissan Design America and equipped with the Xbox 360 next-generation video game and entertainment system from Microsoft, the Nissan URGE concept car allows drivers (while parked) to play "Project Gotham Racing 3" using the car's own steering wheel, gas pedal and brake pedal while viewing the game on a flip-down seven-inch LCD screen.
"PGR 3" is developed exclusively for Xbox 360 by Bizarre Creations Ltd. for Microsoft Game Studios.
The URGE, which will make its world debut at the 2006 North American International Auto Show on Jan. 9, offers a glimpse of how echo boomers are influencing the next generation of vehicle design.
"Nissan conducted an Internet survey of 2,000 echo boomers, a majority of which said technology and gaming are among the most important attributes in their first car," said Bruce Campbell, vice president of design at Nissan Design America in La Jolla, Calif.
"Xbox 360 offered the latest in technology and was already a favorite among this audience."
more: Xbox 360 Powers All New Nissan URGE Concept Car
29/12/2005 | Viewed 28,640 time(s)
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