Lightborne Creates Eye-Catching Visuals For Kenny Chesney

In preparation for Kenny Chesney's sold-out nationwide 2006 tour, "The Road & The Radio," motion design and production collective Lightborne was asked to create visuals for stage projections to be used in conjunction with Chesney's live performance.

The elaborate stage set-up for Chesney consists of three separate screens: one large screen across the center stage and two portrait-format screens, which flank and are angled away from the center screen.

"Kenny wanted to bring something new and fresh to the table with his new stage show, keeping in mind that many of his fans see him perform every year," explains Chris Gliebe, Lightborne Creative Director.

"He did not want to deliver the same show as he had on previous tours, so making his stage and visuals fresh and new were key to keeping his fans hooked."

Lightborne was asked to create song-specific pieces for five of the country singer's hottest tracks, which included "Big Star," "Who You'd Be Today," "She Thinks My Tractor is Sexy," "There Goes My Life," and "When The Sun Goes Down," featuring Uncle Kracker.

For the visuals, all of the animated elements are choreographed across the three screens, which blend together to form one large composition.