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Cheburash: Animation Phenomenon Goes to TV Tokyo BroadbandThe rights to remake the story of the wildly popular Russian animated character Cheburashka have been acquired by TV Tokyo Broadband Entertainment, Inc. in partnership with Frontier Works, Inc.
Cheburashka is already an animation phenomenon in Japan.
The original film, while touring in art houses, struck a chord with young Japanese women, whose enormous buying power has made franchises out of adorable characters like "Hello Kitty."
The cuddly creature became the mascot of the Russian Olympic team and at the recent Turin Olympics became subject to such a buying frenzy that The New York Times and The Moscow Times both took note of the long lines and the futile efforts of shopkeepers to keep the plush toy in stock.
more: Cheburash: Animation Phenomenon Goes to TV Tokyo Broadband
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12/4/2006 | Viewed 11,809 time(s)
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