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Perception Creates Complete Show Package for Million Dollar Listing

Perception Creates Complete Show Package for Million Dollar Listing

Perception, the 2006 BDA World Gold winning design post studio founded by former R/GA creatives Jeremy Lasky, Danny Gonzalez and Brendan Werner, lent its considerable creative talents to a challenging show open/packaging for Bravo's newest reality show Million Dollar Listing, which delves into the high-stakes game of Southern California real estate.

Million Dollar Listing follows the trials and tribulations of two real estate companies, one in Hollywood and one in Malibu, and exposes the intense work and competition that it takes to move the hot listing of the week.

Each episode showcases a real estate listing from Hollywood and a listing from Malibu, starting from the beginning of the selling process and moves toward the coveted close.

Viewers see the ups and downs as a dozen of California's biggest and best homes as they go up for sale.

"Bravo wanted us to capture the drama of the home-buying experience from both sides ­ the buyers, the sellers and especially the real estate agents who are the real stars of the show," said Lasky, Perception's Design Director.

It was a challenge, Lasky said, because of the limited amount of elements they were able to work with.

"Because they were still filming the show, we only had some low-res DV footage and still photos to work with.

more: Perception Creates Complete Show Package for Million Dollar Listing

design directory: Perception > Broadcast Design Companies


August 24, 2006 | Viewed 27,752 time(s)

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