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Mr. Wonderful Designs HD Show Open & Package for Appraise My Car on DiscoveryDesign shop Mr. Wonderful recently concepted, designed and produced an HD show open, identity and graphics package for "Appraise My Car," a new series on the Discovery Channel.
"Appraise My Car" is a traveling show, and focuses on muscle and sports cars that are appraised by experts.
The stylized open uses a blend of car-inspired graphics and sweeping colors, which interact with beautifully shot cars such as a Camaro SS 396 and Oldsmobile 442, and then resolves into the shiny show logo.
The client, Roger Williams of Roger Wilco Productions, called Mr. Wonderful after seeing its work for NHL telecasts on the sports channel Versus.
"All aspects of high definition require the best possible production elements as there is no room for error," says Williams.
"This especially holds true for the design and creative process for HD graphics.
Mr. Wonderful had the technical capability and had proven themselves with the creative aspect in their work for the NHL and others.
With 'Appraise My Car' they demonstrated that they are indeed at the forefront of HD graphics."
"With a title like 'Appraise My Car,' the logo needed to fit 10 pounds of type into a five-pound bag," explains Lowry.
more: Mr. Wonderful Designs HD Show Open & Package for Appraise My Car on Discovery
design directory:
Mr. Wonderful > Broadcast Design Studios
January 6, 2007 | Viewed 27,019 time(s)
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