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 With increasing competition round the globe in textile market, major retailers are demanding exclusive designs. This demand comes to prevent rival firms from copying product patterns and designs.
The US-based retail majors, including Wal-Mart, Bed Bath and Beyond, are increasingly demanding exclusivity of product designs from domestic textile exporters.
The retail chains are asking their dedicated suppliers in India to patent designs to prevent large-scale copying by companies from China.
As textile export volumes from India are poised to increase sharply in the next few months, US retailers want to ensure exclusivity of designs, mainly in segments like home textiles.
Bed linens, which have a higher element of exquisite embroidery designs, are among the products that are being patented. In some cases, retail chains themselves are patenting the Indian products.
The distributor for the Dicitex group, one of the largest home textile exporters from the country, recently patented its embroidery design after it was copied by a Turkish exporter.
Swavelle Millcreek, which supplies products for retail chains like Bed Bath and Beyond, has patented Dicitex's product.
"Design exclusivity has been the driving force of export business for a long time. This is assuming greater focus since the quotas are set to vanish," s
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 The Australian fashion market is very small, which is why the goal for designers from Down Under is "not to become rich but be experimental."
So said Penelope Aitken in a lecture on "Unwrapped: Australian Fashion and Textile Design," a traveling exhibit at the Tall Galleries of the Metropolitan Museum of Manila.
Aitken is a visual artist from Melbourne affiliated with Asialink, which is co-presenting the exhibit with Bendigo Art Gallery and the Met.
"Unwrapped" is a collective assembly of works by 22 textile and fashion designers - as varied and unique as each of the artists' backgrounds and design sensibilities. The featured designers are either native Australians or immigrants.
From the softest kangaroo pelt incarnated in contemporary pieces and rust-dyed fabrics, "Unwrapped" simultaneously awes and shocks with the unconventional techniques and materials employed by each designer.
There's Julie Ryder, who uses "dyes" on silk organza resulting from the fermentation of molt, fungus and bacteria. The arduous process takes up to six months to achieve the desired effect.
"These works reflect my continuing interest in recording the passage of time and representing aspects of life that are not visible to our human eyes," Ryder said in a statement.
Raised a Catholic, Rosemary O'Rourke's ethereal collection has al
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 Spectators at New Yok fashion show of Turkish fashion designer Atil Kutoglu were amazed by his crations, sources said on Sunday.
'Zeugma' collection of Kutoglu attracted great interest from the guests of the fashion show held within the scope of New York Fashion Week.
Kutoglu said that the fashion show was held within the scope of 'Turqualite' project, a project generated from the words 'Turkey' and 'quality.'
Kutoglu said, "This is the best promotion for Turkish fashion, textile and ready-made clothing business."
Explaining why he chose Zeugma as the theme of his fashion show, Kutoglu said, "I visited Zeugma (ancient site) in (southeastern city of) Gaziantep a few months ago. I was very impressed by what I saw, and wanted to use it in my designs."
Setting his sights his on the US markets, turning out his own brand, Kutoglu said, "I think of opening my first boutique in New York."
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 Italian fashion designer Giorgio Armani has stressed the potential of Thai silk in international haute couture and offered to promote the use of the material in his fashion house’s products.
Having met Her Highness Princess Siriwanwaree Mahidol, Armani commended her on her dress designs during their recent meeting in Milan. The designs were part of a recent fashion show in the Italian city, said Thai Industry Minister Pinij Jarusombat.
Armani went on to praise Princess Siriwanwaree’ ;s unique designs, pointing that she had all potential to be a professional designer. The Princess presented him with silk fabric from the Bang Sai Art and Crafts Centre in Ayutthaya.
The Italian designer described Thai silk as an ‘excellent material’ that could have a place in the fashion world. And Pinij quoted Armani as saying his fashion house would conduct research into the use of Thai silk in its own clothing and furniture products.
Armani and Pinij discussed mutual co-operation to improve the skills of Thai fashion designers. Armani proposed internships of six months to a year for young Thai designers at his fashion house. The trainees would be selected from winners of design contests to be organized by the Industry Ministry early next year, said Pinij.
Thai designers joined their counterparts from Hong Kong, Singapore and India
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 The Trusts Trash to Fashion Awards entertain with a highly theatrical spectacle that is a feast for the senses. The two show nights celebrate designers’ flair for transforming the discarded into costumes that blur the boundary between fashion and art. Competing across eight categories, the 200 selected designers have used only recycled or organic materials, as the aim of the Awards is to promote the ‘reduce reuse recycle’ message.
The show takes places at The Trusts Stadium at Central Park Drive, Henderson in West Auckland on 3rd and 4th December. This new state of the art venue will provide all audience members with good seats and sightlines to get the most out of the show. Producer Amanda Wright, creative director Carla Martell and designer John Parker have conceived edgy original staging concepts to bring out the best in the costumes, models and performers.
“We’re weaving together all the elements of multimedia, music, set and performance around the theme of technology,” says Amanda Wright. “The end result will be the visual extravaganza that Trash to Fashion audiences look forward to.”
Entertainment
Guest entertainers and cast include Xtreme Trampolinists, performance troupe Vivid, Taiko Drummers, musician Russell Walder, actors Madeleine Sami and Jon Brazier - who all play a part in the show’s story set
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