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 Gap Culls UK Design TeamClothing retailer Gap has axed its UK fashion design team, including members of its marketing department, in an effort to cut costs.Gap's London-based European design team was set up two and half years ago to tailor its clothing offer to the local market. more www.des... (110) design directory Gap Inc > Fashion Design Companies added by Levent OZLER |
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 Marks & Spencer Loses Per Una Design DirectorMarks & Spencer has suffered the loss of one of the leading lights behind its Per Una clothing brand after Emma Trayner, the daughter of designer George Davies, said that she was quitting the company.Ms Trayner will next week leave M&S where she has been working alongside her father and sister, Melanie Davies, to drive growth at the clothing brand. Ms Trayner reduced her role at M&S to a part-time position at the end of last year and has been working a three day week as design director for the Per Una brand. more www.tel... (84) added by Levent OZLER |
 Essential Fashion Illustration: Color and MediumFrom the first rough sketch pursuing the development of an idea into fabric choice and draping style, fashion design is an exercise in imagination and problem solving.When it comes to documenting the evolution of fashion as culture, we could safely say that illustration has become fashion design's number one ambassador, covering a visual timeline of materials, techniques and styles that have graced the fashion world over the past century. This book features more than 250 illustrations. Practical exercises will guide you through creative activities focused on contemporary fashion illustration. The exercises include suggestions and tips, and are executed by practicing contemporary illustrators. Instruction provided will allow designers to improve their drawing skills and communicate their vision effectively through a range of illustration mediums that incorporate color as a contributing element for both style and texture. With this special attention to color and how it is perceived the illustrations highlight how subtle nuances or striking changes can occur when rendered using different techniques in gouache, watercolor, pencil, pastels or digital, and how these materials can transform the feel and mood of each illustration. more Essential Fashion Illustration: Color and Medium design directory Essential Fashion Illustration: Color and Medium > Fashion Design Books added by Levent OZLER |
 Floppy Diskettes Reborn in FashionSome early computer enthusiasts probably found it sad to witness the demise of the floppy disk.The original 8-inch storage device was made smaller and smaller until it was eventually scrapped in favor of compact discs. But for the sake of recycling and geeky fashion, the floppy diskette has been reborn as a bracelet. more news.cn... (196) added by Levent OZLER |
 Beijing Games a Dream Marketing Opportunity for Fashion IndustryThe fashion world has finally cottoned on that sportswear is big business with designers competing to make their mark on the Olympics and win a place in the huge Chinese market.With four billion people expected to watch the 2008 Games, it's a dream marketing opportunity for the fashion industry, prompting more designers to outfit national teams and launch sports lines as new sportswear stores pop up around Beijing. "It is a great opportunity for fashion brands to get involved in something quite big and heroic," said Ligaya Salazar, the curator of a show called Fashion V Sport opening at London's Victoria & Albert Museum this week. "More and more we are seeing fashion brands getting involved in sports like the Olympics or Wimbledon or the U.S. Open." more www.can... (51) added by Levent OZLER |
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