Nike KD1: Nike Designers Blend Superior Performance with Signature StyleNIKE and reigning NBA Rookie of the Year Kevin Durant showcase the next generation of footwear with the launch of the KD1, Durant's first signature shoe with the brand.
By taking a personal journey through Durant's life, Nike designers seamlessly integrate superior performance with personal design touches.
Durant's relentless work ethic is well noted and fundamental to the KD1 design.
From the age of nine he has been a "gym rat" through and through, and the KD1 includes design details that reflect Durant's determination.
His strong work ethic has carried him from his amateur basketball playing days to life now in the league.
Nike collaborated closely with Durant to create a signature shoe with performance and design at the forefront.
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