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DX Fashion Design Camp

DX Fashion Design Camp

Toronto's DX knows the way to convince people of the importance of design is to get them young.

Serrocina, Flairsett, DX Divas and Fashion Fusion -- the spiciest new labels around are being developed by talent so young they have to be picked up by their parents.

Housed in the upper echelons of Toronto's Design Exchange, these mini design teams are surrounded by frantic sketches and swaths of fabric, all the while trying to cram in enough studio time before camp ends for the day.

The oldest of these 20 fashion addicts vying for runway dominance clocks in at 13 years of age -- the youngest was 7 -- all of them part of a summer fashion design program for kids who can't get enough haute couture at recess.

"I think it's important for kids to come to the Design Exchange and understand design," says Samantha Sannella, president and CEO. To that end, the DX has also offered week-long sessions this summer that focused on architecture and graphic design.

With only five days to get runway-ready, the fashion camp had to cut to the chase. The goal was to create the ultimate outfit -- with each of the four labels (backed by a team of five) coming up with a distinct theme for their look. The burgeoning style gurus played a front-and-centre roll in designing the garments and accessories, with one girl from each team playing mode

more: www.theglobeandmail.com/servlet/A... (401)


August 15, 2004 | Viewed 23,377 time(s)

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