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LG Mobile Phones Combines Fashion and Functionality as Featured Sponsor of Mercedes Benz Fashion WeekLG Mobile Phones today announced its feature sponsorship of Mercedes-Benz Fashion Week, held October 25-29 in Los Angeles. Long established as the singular platform from which America's leading fashion designers launch their newest, boldest concepts, Fashion Week brings together the world's top designers, models, media influencers and celebrities for a week of shows and parties that set the tone for fashion trends for the coming year.
Previously this year, LG Mobile Phones served as a major sponsor of Olympus Fashion Week in New York, held September 8-15, 2004 in Manhattan.
To kick off the exciting events of Fashion Week in Los Angeles, LG is sponsoring a contest for aspiring designers from leading fashion design schools in California. Students will have the opportunity to create an original design for the "Fashion Talks LG" contest, and the winner will receive a cash prize and an internship with noted celebrity designer Sheri Bodell. As part of the contest, many students submitted sketches featuring an LG Mobile Phone as either an integrated part of the whole design, or a must-have accessory. Those students whose submissions are selected as finalists will be invited to produce their designs, which will be featured at the LG Lounge throughout Fashion Week. The contest winner will receive a generous cash prize from L
more: www.mercedesbenzshowsla.com... (204)
October 25, 2004 | Viewed 30,275 time(s)
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