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The Big Brand Theory

The Big Brand Theory

Learn the back-story behind the best brands, understand the trends that affect your trademark, and discover the evolving role that emotional connections play in a brand's success.

Creatas presents a half-day seminar where you'll learn the back-story behind the best brands, understand the trends that affect your trademark, and discover the evolving role that emotional connections play in a brand's success.

Creatas has invited three industry leaders to report on and share their knowledge from three distinct areas of the branding process.

Since the development and implementation of the process gets more sophisticated everyday, you need to know what's going on with brands-now-and how to use that knowledge in your work.

Source:
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