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FITC Chicago 2008

FITC Chicago 2008

FITC returns to the Windy City for the second presentation of FITC Chicago.

When it comes to design and technology, Chicago is a leader.

This diverse and vibrant city is home to some of the world's largest advertising and media companies.

Combine that with a large high-tech community and it is no wonder Chicago was named the fourth most important business center in the world.

For anyone working in design and technology, Chicago is a great source of inspiration from the spectacular beauty of its heritage buildings to the art housed in its many museums.

Experience the next wave of design innovation by attending FITC Chicago 2008.

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www.fit... (92)

design directory
Fitch > Logo and Branding Design Companies

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Levent OZLER

George Lois The Esquire Covers

George Lois: The Esquire Covers

From 1962 to 1972, George Lois changed the face of magazine design with his ninety-two covers for Esquire magazine.

He stripped the cover down to a graphically concise yet conceptually potent image that ventured beyond the mere illustration of a feature article.

Lois exploited the communicative power of the mass-circulated front page to stimulate and provoke the public into debate, pressing Americans to confront controversial issues like racism, feminism, and the Vietnam War.

Viewed as a collection, the covers serve as a visual timeline and a window onto the turbulent events of the 1960s.

Initially received as jarring and prescient statements of their time, the covers have since become essential to the iconography of American culture.

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www.mom... (101)

design directory
MoMA > Art Museums

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Levent OZLER

Real Time Art in Israel 1998-2008

Real Time: Art in Israel 1998-2008

As part of the project "Sixty Years of Art in Israel", six major Israeli museums are each presenting artwork from one of the decades of the nation's history.

The Museum's exhibition, which presents a comprehensive survey of Israeli art from the past ten years, includes pieces by some forty artists working in the mediums of painting, sculpture, photography, video, and installation; among these works are several created especially for the exhibition.

All the artists featured here made their debut on the artistic scene within the last decade, bringing with them a new creative spirit.

Dread of global catastrophe and a yearning to escape to distant borders - real or imagined - characterize many of their works.

The artists seem to be seeking refuge in wild, primordial, or sublime landscapes and in fantastic, mythological worlds.

Those works that do deal with local contexts do so either from above, framing the political present in mythical time, or by revealing dark undercurrents hidden beneath the impassive surface of Israeli society.

The exhibition comprises works by artists such as Sigalit Landau, Yehudit Sasportas, Guy Ben-Ner, Adi Nes, Gal Weinstein, Eliezer Sonnenschein, Zoya Cherkassky, Yael Bartana, and Gil Marco Shani.

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Volvo Car Germany Appoints Saatchi  Saatchi

Volvo Car Germany Appoints Saatchi & Saatchi

Saatchi & Saatchi Germany announced that it has won a prestigious new account.

Just months after Saatchi & Saatchi Germany's new alignment and restructuring measures, the concept seems to be working: Volvo Car Germany is moving to the Lovemarks Company.

Michael Samak, who became CEO of the agency in January 2008, said, "Our Brand Health Check revealed that to its drivers, the Swedish auto-manufacturer has already achieved a real lovemark status.

Our job is to ensure that the number of fans increases."

Burkhart von Scheven, Saatchi & Saatchi Germany's CCO who has been driving Volvo cars for the past 13 years, commented, "With Volvo, we have a new name enriching our portfolio that makes the work easy for us.

As is the case with every strong Swedish brand, there is a lot of potential here for extraordinary creative work."

Chairman Holger Lutz, who was responsible for initiating this deal, is enthusiastic about the straightforwardness the Volvo team displayed right from the start.

"There has always been a great working atmosphere. They are cooperative and passionate about their own brand.

"First projects have already been briefed, Saatchi & Saatchi "Xplorers" have been taking a look at the market, the creative heads are working at full speed and we will soon be able to see first results.

Things will start to get really exciting with the introduction of the Volvo XC60, which Volvo will launch in autumn to mark the beginning of a new era."

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design directory
Saatchi & Saatchi > Advertising Design Agencies

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Spanish Designers Help Reassure the Vulnerable in Andorra

Spanish Designers Help Reassure the Vulnerable in Andorra

A grant from Sappi's Ideas that Matter programme has enabled two Catalan graphic designers to realise their own print campaign to encourage vulnerable people in Andorra, including pregnant women, the elderly and others, to sign up for the home telephone assistance service run by the Andorran Red Cross, as well as to provide reassurance to those using the service.

Monica Almerich and Gemma Coll, from agency Formes in La Seu D'Urgell, created a lighthearted campaign with the headline "Jo me'l penjo - y tu?".

It consisted of inserts in popular magazines, leaflets distributed though medical centres, hospitals and pharmacies, posters and exhibition panels.

According to the Red Cross, in four months, the campaign doubled the number of people signing up for the service, as well as applying for further information.

The two designers said that they were thrilled that their work was having a beneficial effect on the lives of people in Andorra.

To recognise their achievement, Sappi presented them with an Ideas that Matter trophy at a reception in Barcelona, attended by a representative of the Andorran Red Cross.

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Spanish Designers Help Reassure the Vulnerable in Andorra

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Levent OZLER

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