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The global move toward innovation for sustainability is alive and well, and leading companies big and small are capitalizing on this new opportunity to build sales and brand equity.
How can you join their ranks?
Join a vibrant mix of top brand leaders, leaders in product design and innovation, sustainability executives and the network of experts who support them, in the world-renowned setting of the Northern California Coast.
Meet like-minded executives while examining the underlying issues, hard choices, and proven success stories of those at the forefront of creating profitable change for sustainability.
You'll find a world-class speaker roster, inspirational stories, best practices, and networking with like-minded professionals in a business friendly, collaborative learning environment.
In-depth sessions help you understand market trends, update your products and operational strategies, improve internal communications, and strengthen customer affinity for your brand.
If you seek to be part the next wave of innovation for the 21st century, SB'08 is the one learning opportunity of the year you can't afford to miss.
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design directory
Sustainable Design Events
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Levent OZLER
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Due to open in May 2008 the Kunstmuseum Dieselkraftwerk Cottbus will be doing for Cottbus what the Tate Modern has done for London.
An expressionist diesel-electric power station constructed in 1927 originally designed by Werner Issel has been transformed into an contemporary art museum.
The typeface Neo Futura by Milton Glaser was chosen for all signs, its industrial feel providing reference to the original power station signs.
Applied directly to the concrete walls and as vinyl lettering to painted surfaces the museum has been provided with a simple cost effective system.
The Neo Futura will also be used for the main external signs, advertising banner and flags.
SV Associates have worked closely both with Anderhalten Architekten in Berlin who were responsible for the renovation and also the new user.
It was important to find a solution that functions with the powerful architecture and also provides a reference to the past while supporting the contemporary use.
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The Korrespondent
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The Nemetschek Group has launched a new brand image on the market.
The core of the new brand is the slogan "moving minds", together with the use of a horizon as the key visual and a logo that reflects the group's diversity.
The new corporate design is a central component of Nemetschek's strategic positioning as a leading international vendor of software solutions for the entire lifecycle of buildings.
The two subsidiaries Nemetschek Allplan and Nemetschek Scia are also launching a new brand image at the same time as Nemetschek AG.
This comprises a logo, a website as well as print media and product packaging design.
"With the new umbrella brand strategy, we will continue to improve our good position on the international AEC market and develop our strengths for the benefit of our customers," says Ernst Homolka, CFO and Board Spokesman, Nemetschek AG.
The new public image will not only create the necessary clarity for the group's broad product portfolio, it will also clearly set the group apart from its competitors, continues Ernst Homolka.
In future, the Nemetschek Group's international orientation will be communicated through a clear, worldwide, public image: the umbrella brand logo will apply internationally and will be used in combination with the "moving minds" slogan to represent the diversity of the group and the individuality of every product brand.
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Nemetschek Relaunches Brand Image
design directory
Nemetschek > Architecture Software
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Levent OZLER
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Featuring more than twenty-five rarely seen works on paper from the Brooklyn Museum's permanent collection, this exhibition explores the impact of Japanese art on the graphic arts of America in the late nineteenth and early twentieth centuries.
During this period, Americans were avidly discovering, studying, and collecting the arts of Japan.
Artists were particularly fascinated by these exotic objects and found in them inspiration for revitalizing Western pictorial traditions.
James McNeill Whistler, Mary Cassatt, Robert Blum, Winslow Homer, Arthur Wesley Dow, and others began incorporating Japanese motifs, aesthetic principles, and techniques into their own art - a phenomenon known by the French term "Japonisme."
Japonisme in American Graphic Art, 1880-1920 examines myriad manifestations of Japonisme in a selection of fine etchings, lithographs, watercolors, pastels, and other graphic media created by American artists.
James McNeill Whistler, for example, created compositions with dramatic contrasts of blank and filled areas and subtle atmospheric effects.
His brand of aesthetics influenced many younger Americans, including Joseph Pennell and Robert Blum.
Mary Cassatt was inspired by Japanese prints to create some of her most formally and technically daring color etchings characterized by flattened figures, unmodulated planes of color, and strong linear design.can Art.
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Japonisme in American Graphic Art, 1880-1920
design directory
Brooklyn Museum > Art Museums
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Levent OZLER
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Following the DMY Fly High! motto on the "Youngsters" 5th anniversary last year, DMY Berlin aims even higher in 2008.
From May 21 - 25, under the title The Sky Is Not The Limit, protagonists of the national and international design scenes take the stage for the sixth time running to discuss the latest trends, explore current innovations and exchange creative ideas.
Thus, borders become interfaces as night fades to day: this is design as a several-day, non-stop program marathon!
First off: DMY Berlin has expanded.
After successfully establishing themselves as a platform for young, experimental design over the past few years, DMY Berlin now reveals increasingly flowing outlines, as the exhibition becomes a festival.
With the newly created module DMY Allstars, DMY Berlin respond to the spate of requests made by national and international designers, and include the work of notorious and well-established creative forces within the DMY International Design Festival.
In addition to the DMY Youngsters impressive main exhibition venue located on the Arena grounds, the DMY Allstars create the opportunity of exploiting external locations.
In the form of satellite events dispersed throughout the entire city of Berlin, national and international exhibitors, design groups, as well local creative talents join forces while taking part in thematic exhibitions, group shows and open studios all along the exhibition circuit.
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DMY International Design Festival
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Levent OZLER
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