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Good 50x70, the initiative to promote awareness amongst the creative community of the power they have to be a force for good, is back for its second year.
This year the scope of the competition has widened to include more charities (Unicef and WWF joined Amnesty, Amref, Emergency, Greenpeace and Lila) providing briefs and a bigger jury of leading designers including: Timo Berry, Bulent Erkmen, Cao Fang, Yossi Lemel, Alain Le Quernec, Chaz Maviyane-Davies, Armando Milani, Woody Pirtle, Gunter Rambow, Liza Ramalho, Dan Reisinger, Leonardo Sonnoli, Massimo Vignelli and Lourdes Zolezzi.
However Good 50x70's focus remains the creative competition based on briefs provided by charities on seven issues which affect thousands of people around the world.
Entrants are asked to design posters (on as many briefs as they wish) and the posters selected as the best by the jury of graphic design luminaries will be given to the charities to use for potential campaigns and exhibited around the world.
Last year Good 50x70 surpassed all expectations for its debut edition and received 1659 entries from all over the globe.
Exhibitions of the best posters were held at the prestigious Triennale Gallery in Milan and Istanbul Design Week before touring Italy.
Workshops at design schools and colleges were run alongside the competition to promote the value of social communication to the young creatives who will be responsible for the next generation of communication.
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Good 50x70
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Levent OZLER
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Luxury creative consultancy Lisa Tse Ltd has been appointed Creative Partner of CHINA NOW.
The award winning designer created the core brand identity and visual marketing for the UK's largest celebration of modern day China.
Renown for its creative flair and impressive technical expertise, Lisa Tse Limited specialises in the luxury fashion, lifestyle and technology sectors.
With a powerful academic background and Masters in Industrial Design at Central Saint Martins, demand for Lisa's creative flair and commercial acumen became apparent as she developed relationships with a series of prominent design agencies in London including CMW Interactive, Priestman Goode, Tangerine and Samsung Design Europe, working on practical design as well as creative consultancy.
Whilst working on CHINA NOW, Lisa Tse has been the creative force behind an impressive range of branding communication work, including print, graphic, and web design.
This resulted in Lisa Tse Limited being hand selected to design the commemorate book to mark launch of CHINA NOW.
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Lisa Tse Appointed Creative Director of CHINA NOW
design directory
Lisa Tse > Web Design Consultancies
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Levent OZLER
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Boost Mobile, a wholly-owned division of Sprint Nextel, announced the launch of a new brand identity.
Designed to visually and conceptually unite product lines and message consistency, Boost Mobile worked closely with renowned creative and brand-engineering agency ATTIK, to evolve the brand and create more sophisticated and synergetic visual elements that will more broadly appeal to the company's target audiences.
Moving forward, Boost Mobile's two major prepaid services, pay-as-you-go (PayGo) and Unlimited by Boost (UNLTD), will be rolled under one banner.
The new visual identity system is designed to elevate the brand positioning with a premium and sophisticated foundation, similar to the lifestyle imagery of Boost Mobile products.
The logo, typeface and color scheme are designed to create a consistent and integrated visual presence.
"Our brand needed to reflect that while our roots in youth culture are as vital as ever, we are also appealing to a broader audience and are fully embracing our core values as a lifestyle company," said Carlene Robinson, director of brand marketing and entertainment of Boost Mobile.
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Boost Mobile Launches New Brand Identity to Unite Product Offerings Under One Banner
design directory
ATTIK > Logo and Branding Design Companies
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Levent OZLER
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AIGA/LA, the professional association for design, together with OTIS College of Design collaborate to present 180 Degrees: U-turns From The Intersection of Design and Culture, a series of conversations that go beyond traditional design speak.
The first event of the series, Stories of Place and Purpose will feature Scott Williams, Chief Marketing Officer of Morgans Hotel Group and Paul Vangelisti, Poet and Chair of MFA in Writing at Otis College of Art and Design.
This evening speaking engagement is open to the public and will begin with a reception and after the conversation, follow with the opportunity to view highlights of the permanent collection from MoCA.
The event will be held at the Museum of Contemporary Art Los Angeles on Wednesday, February 27 from 6:30PM-10:00PM.
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www.aig... (150)
design directory
AIGA Los Angeles > Graphic Design Organizations
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Rachel Elnar
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The job description of graphic designers has changed.
Classical graphic design is now being influenced by various design principles from the areas of typo-graphy, illustration, art and installation.
Exciting work is currently being produced that is not necessarily created by graphic designers, but by independent spirits who work in interdisciplinary ways with a variety of skills.
This new generation of talent is developing a visual vocabulary that is refreshingly off-key and inventing their own original design language.
Lemon Poppy Seed is a compilation of work by these young, international artists.
Their styles defy current trends and classifications and are all the more brilliant for doing so.
The 272-page book takes readers on a whirlwind creative journey that proves that these newcomers are a creative force to be reckoned with.
Lemon Poppy Seed is the perfect source for those who want to see the -organic development of new artistic terrain before the mainstream attempts to erect shopping centres upon it.
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Lemon Poppy Seed: Multitasking Creativity
design directory
Lemon Poppy Seed: Multitasking Creativity > Graphic Design Books
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Levent OZLER
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