From October 18th to October 26th the Illustrative, 4th forum of illustrative an graphic arts, will take place in the Zurich Messehallen.
The Illustrative, created in 2006 by Pascal Johanssen and Katja Kleiss in Berlin, is the only art forum worldwide which brings together latest tendencies and the entire width of illustrative and graphic arts in one exhibition.
Illustrative art is fresh, humorous, easily accessible: the scope of works displayed on the Illustrative reaches from expressive illustrations to graphic fashion and illlustrative objects.
The special sensitivity for artistic quality and the mix of analogue and digital techniques give the special progressiveness to the illustrative arts.
This is decisively influencing the development of contemporary art since a while.


