The Summit Marketing Effectiveness Award 2007
May 31, 2007 | Levent OZLER
The Summit Marketing Effectiveness Award was born in an attempt to respond to a common need from the advertising sector: acknowledge the contribution of advertising and the achievement of the advertiser's business goals.
Open to all companies worldwide, the Summit MEA is unique as it recognizes achievement in advertising that successfully changes the consumer's knowledge, attitudes and beliefs.
Using rigorous evaluative criteria and blind judging processes, the Summit MEA competition rewards only those firms truly deserving of special recognition.
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