Outside Provides Editorial, Graphics & Color for Old Navy's
March 15, 2008 | Levent OZLER
The creative team at Outside was called on to provide editorial, graphics and color for the exciting new Spring '08 re-launch campaign for popular retailer Old Navy.
Working closely with Old Navy's VP of Marketing / Creative Director Landis Smithers, as well as ad agency Chandelier, the four-spot campaign was unveiled on Valentine's Day (Feb 14th) with the launch of the 60-second "Urban Explorer," as well as two 30-second versions of the same spot.
"Pattern Play," the second spot in the campaign launches today.
For "Pattern Play," Outside provided editorial via Jeff Ferruzzo, graphics by Jaime Lamond and color by Alex Bickel.
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