Managing Design Risk: Exploring and Exploiting the Economics of Interaction
May 5, 2009 | Levent OZLER
During these tough economic times, convincing colleagues, clients and customers that good design is more than worth the investment is a hefty challenge.
Yet, despite the fact that design has gained acceptance in developing business success, designers still face a hurdle in the overall sell.
Michael Schrage, Research Fellow at MIT's Media Lab discusses tested techniques that design innovators and innovative designers can use to cost-effectively manage "design risk" with their key constituencies on Wednesday, May 6 at 1:00pm EDT.
Participants will come away with simple but powerful tools to improve their powers of participatory persuasion-an essential part of a holistic design process.
Access this online seminar from your desktop or participate with your team in a conference room for a very cost-effective educational experience.
more: dmi.org/dmi/html/education/seminars/dlseries_schra (35)
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