Webinar: Relevant Innovation is More Important than Design Thinking
December 4, 2009 | Levent OZLER
Design thinking is advocated as salvation for businesses that need help with innovation.
The idea is that the left-brained, MBA-trained, spreadsheet-driven crowd has squeezed all the value they can out of their methods.
To fix things, all you need to do is apply some right-brained turtleneck-wearing creative types, ideating tons of concepts and creating new opportunities for value.
Join Brian Matt, Founder & CEO of Altitude, Inc., on Wednesday, December 9 at 1:00pm EST as he shares a unique perspective on refining design thinking so that most people understand it and most companies can make it useful.
more: dmi.org/dmi/html/education/seminars/dlseries_matt. (60)
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