Sustainable Package: New Traditions That Benefit Consumers and the Environment
January 18, 2010 | Levent OZLER
Avoid virgin materials whenever possible, and make sure packaging is easy to recycle.
Packaging policies such as these have been a facet of environmental initiatives at Sony for some time.
With the consumer perspective firmly in mind, designers committed to sustainable packaging are now expanding these activities.
How can packaging be easier to manage after use?
How can unboxing a new Sony product excite and satisfy people more than ever?
Sony designers take the lid off some of these efforts.
more: sony.net/Fun/design/activity/product/sustainable_p (242)
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