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Discovering and Demonstrating the Power of Color

Discovering and Demonstrating the Power of Color

February 5, 2010  |  Levent OZLER

Color is a powerful element of design that can make or break product character.

Used effectively, it can arouse interest and stir up business.

This was revealed and proven early on, in tests with Sony products in various colors.

Hear what designers have to say about pink, now a standard color that defies passing trends and preconceptions about product markets and categories.

more: sony.net/Fun/design/activity/product/color_pink/01 (92)

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