Making the In-House Design Function a Strategic Competency
February 17, 2010 | Levent OZLER
Design is increasingly viewed as a core, strategic, business competency in this highly competitive climate, and designers are being challenged to provide far more than a service, or support function.
Their new role is to provide sound solutions to real-world business pressures.
This one-and-one-half day workshop has been developed to address head-on these new challenges in a highly practical and pragmatic manner.
The workshop is designed specifically for in-house corporate design groups working in graphic design, packaging design, or product design who are searching for positive, practical techniques to better establish their group as a core strategic business competency.
more: dmi.org/dmi/html/education/seminars/DMI%20Inhouse% (78)
725 impressions - 15,731 clicks
