Video - Reality TV, Fashion and Commerce

Video: Reality TV, Fashion and Commerce

The panel discussion, Reality TV, Fashion and Commerce, was held during The One Club's Creative Week NY new Thought Leadership series.

With the success of shows like Project Runway and most recently Fashion Star, retailers are partnering with television shows to connect directly with consumers and leveraging reality stars as brands. Moderated by Executive Vice President of Time, Inc. Stephanie George, the panel features a conversation between Derek Blasberg, Harper's Bazaar, V Magazine, V Man; and Jane Cha Cutler, Executive Producer of Project Runway.

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