New ThinkPad Designs Not Well Received

Bill Amelio, chief executive of Lenovo, has indicated that the company's efforts to update the look of the ThinkPad brand of notebooks has not been well received by customers, and are likely to be withdrawn, the Finacial Times reported.

Lenovo, which acquired the ThinkPad brand as part of its 1.75 bln usd acquisition of IBM's personal computer division in 2005, launched a titanium-clad oblong ThinkPad with a wide multimedia display last summer, the first non-black model in the range.

However, Amelio told the Financial Times that corporate IT managers, who form the core of the ThinkPad customer base, had not reacted well to changes to the design.

"We've had a lot of feedback.

The CIOs (chief information officers) that we deal with like to have this system the way it is, and by putting different colours or models in can create some angst," he said.

more: news.ft.com/cms/s/385832da-cdae-11da-afcd-0000779e (221)

---

---