Information Design: Achieving Measurable Results
December 13, 2006 | Levent OZLER
The International Institute for Information Design (IIID) is proud to announce Vision Plus 12, a multi-disciplinary international conference devoted to exploring one of the most critical issues facing communicators today: how to measure the impact of information-relevant communications. This event, the twelfth in the Vision Plus series of symposia, will be held July 5 - 7, 2007, in Schwarzenberg, located in the breathtakingly beautiful Bregenzerwald region, in Vorarlberg, Austria.
The Theme for Vision Plus 12
Everyone agrees: design is the intermediary between information and understanding. But how can we demonstrate the truth of that proposition? How can we measure the impact and quantify the results? Vision Plus 12 will explore this controversial question from all sides:
How and to what extent can we measure the success of a given work?
How do we quantify the role and impact of intangibles such as design?
What techniques and technologies can be used to get measurable results?
How do information designers build the necessary metrics into their projects?
What are educators and researchers doing to tackle this challenge?
The IIID welcomes proposals that shed light on any aspects of this theme.
Please note that there is also a Call for Speakers for this conference (Deadline: 15 January 2007).
For event details and proposal guidelines for Call for Speakers please go to http://www.iiid-visionplus.net
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