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TOYchallenge 2005 : Call To Kids To Join International Toy ChallengeSally Ride, Smith College and Hasbro, Inc. are giving students in grades five through eight the chance to step out of their classrooms and broaden their engineering, science and design skills by creating their dream toy for the third annual TOYchallenge™ ;. The mission of this fun-fueled toy- and game-design competition is to motivate kids, especially girls, to pursue science engineering education and careers. A key feature of TOYchallenge 2005 will be the production of a theatrical documentary film that will show engineering in a different light. Hasbro has been the program's presenting sponsor since its inception. Sigma Xi, The Scientific Research Society serves as a principal sponsor for the second year in a row.
"By giving students the opportunity to teach themselves and their peers that science can be fun, TOYchallenge is a great way to inspire kids, especially girls, to expand their educational horizons and help secure our future technical workforce," noted Sally Ride, founder of Sally Ride Science.
TOYchallenge was developed by Ride and Smith College's Picker Engineering Program as an outreach activity to engage middle school-age students, especially girls, in science and engineering and to inspire them to pursue careers in those fields. According to the Bureau of Labor Statistics, women comprise only 11 percent of t
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