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Label Nokia Has Designs on India

Nokia Has Designs on India

The handset maker's senior design specialist is touring the country to discover how Indians use cellphones.

Jhanvi Madan (not her real name), who lives in Mumbai , has been talking on her cellphone.

Unknown to her, a stranger on the other side of the road is observing her carefully and taking copious notes.

There's no cause for alarm, however. The person taking those notes is one of the 320 designers from the world's largest handset maker, Nokia.

Her name is Younghee Jung, and she's a senior design specialist who flew all the way from the London Design Studio to spend around two weeks in Mumbai and some mofussil areas to understand how Indians use cellphones.

"This is a very common practice among us," says Nikki Barton, Head of Digital Design, Nokia Design Studio.

People and their behaviour "are Nokia's prime concern."

"We all have different views on how a phone should look and what it should do," acknowledges Barton, adding: "Nokia has to cater to thousands of users and we have to ensure that all of them are happy."

Nokia has nearly 40 per cent market share globally, and nearly 60 per cent in India unlike Apple which is better known for more aesthetic designs but has a much lower market share.

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SolidWorks SustainabilityXpress Program

SolidWorks SustainabilityXpress Program

Dassault Systemes (DS) SolidWorks has launched a donation program to promote environmental sustainability among designers of products as simple as water bottles and as complex as industrial machinery.

SolidWorks will donate $1 for every download of its SolidWorks SustainabilityXpress solution, up to $10,000, to Formula Hybrid, an international competition of university engineering students to develop high-performance fuel-electric hybrid vehicles.

SolidWorks SustainabilityXpress software provides advanced functionality that aides engineers in determining a product's carbon footprint, energy consumption, air and water impact.

By downloading SolidWorks SustainabilityXpress, engineers and designers will help educate the next generation about environmentally friendly design while gaining a tool to help them create green designs today.

SolidWorks' goal with this new program is to spread the idea that any product can be designed with the lowest possible environmental impact.

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Solidworks  >  3D Design Software

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Designing Our Future A Report on Tertiary Design Education in Victoria

Designing Our Future: A Report on Tertiary Design Education in Victoria

A new research report, Designing Our Future: A Report on Tertiary Design Education in Victoria, launched on 12 November 2009 at the Cumulus International Design Conference, looks at tertiary design education in Victoria to ensure the finest design graduates for the industry are being developed.

In 2008, Design Victoria commissioned Wallis Consulting Group to research and build a bank of knowledge on Victoria's design sector.

The findings, launched in December 2008 in the publication Five Years On, painted a picture of a thriving and competitive design industry.

From this research, knowledge gaps were identified and subsequently the Victorian Government through RMIT University's Design Victoria unit, commissioned Wallis Consulting Group to undertake research into the tertiary design education sector.

The findings, captured in Designing Our Future, offer valuable insight for government, the education sector and the design industry in the ongoing process of tailoring training and education of Victoria's design students.

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Designing Our Future: A Report on Tertiary Design Education in Victoria

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Design Victoria  >  Design Organizations

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Pierre Yves Panis Joins DMIs Advisory Council

Pierre Yves Panis Joins DMI's Advisory Council

DMI (Design Management Institute) announced that Pierre Yves Panis joined the DMI European Advisory Council.

A passionate design management advocate and long-time DMI member and conference attendee, Panis joins other international design leaders to advise and council on DMI programs and activities.

As Director of Design and Foresight of Legrand, Panis is in charge of all strategic and operational design initiatives for the Legrand product design department.

He leads ID teams in France, US, and China.

Legrand is a leader in electrical systems, with subsidiaries in more than 60 countries and sales in close to 180 countries.

Prior to joining Legrand in 2003, Pierre-Yves was Principal Designer at Moen.

Before taking on corporate jobs at Moen in the US and Legrand in France, Panis spent eight years in Southern Africa where he created and managed Design Co Operation (DCO), a non-profit design structure aimed at improving urban informal sector production in Zimbabwe.

DCO's activities were centered on a commitment to "design for development;" using an industrial design approach to conceive of and develop products specifically for small-scale, low-tech production environments.

He is a graduate of Les Ateliers (the French National School of Industrial Design) in Paris.

The DMI Advisory Council serves as a bridge between DMI and its constituents in the community and to complement and strengthen the organization's functions.

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DMI  >  Design Organizations

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Glimmer How Design Can Transform Your Life and Maybe Even the World

Glimmer: How Design Can Transform Your Life and Maybe Even the World

What can we learn from the ways great designers think-and how can it improve our world?

In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.

Glimmer takes readers on a journey through today's fascinating world of design, where the formerly distinct disciplines of graphic, product, and social design are undergoing "smart recombinations."

In the cutting-edge studios of Mau and other visionaries, everything is ripe for reinvention - including the ways businesses function, children learn, and communities thrive.

Designers are solving problems at an unprecedented pace today by using improved technology and the highly practical design principles described in this book, such as "Ask stupid questions," "Make hope visible," "Work the metaphor," "Embrace constraints," and "Begin anywhere."

Glimmer inspires readers to apply these same principles to their own life challenges.

While celebrated designers work on re-creating the world, Berger reveals the growing grassroots "glimmer movement" in which everyday people are emerging as designers and problem solvers.

Readers will be fascinated by how "transformation design" is reinventing companies and addressing thorny social problems.

Berger shares stories of how burned fingers, wrenched backs, and mixed-up pills all led to ingenious new product designs.

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Glimmer: How Design Can Transform Your Life and Maybe Even the World  >  Design Books

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