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Propeller has won one of the design world's most prestigious prizes, the red dot, award for its ASKO Line Series washing machines and dryers, designed for the Swedish house hold appliance company Asko Cylinda AB.
Propellers has shown creativity and an innovative drive that pays a tribute to high quality standards of the product and is therefore awarded with the prestigious red dot award for product design 2008.
Product and Interaction Design Propeller has in collaboration with ASKO created a design strategy for the new product line of washing machines and dryers; focusing on making a product that is easy to use while at the same time has a unique style expression to differentiate ASKO on the market amongst competitors.
The work resulted in the product design and Interaction design of the ASKO Line Series.
The washing machine introduces a new mode of interaction, more logical and is based on a single line, left-to-right, interaction that intuitively guides the user through different options.
The new mode of interaction design is combined with a Scandinavian pure design, durable construction and ecological concern.
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Propeller Wins Red Dot Award: Product Design 2008
design directory
Propeller > Industrial Design Studios
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Established in 1982, YODEX (Young Designers' Exhibition) is the largest student design fairs in Asia.
The Exhibition features the young design graduates works from fashion, multimedia design, product design, interior design and so on.
This year, the 2008 YODEX will be held at the Taipei World Trade Center (TWTC) in Taiwan, May 15- 18, 2008.
YODEX is the best opportunity to see the cutting edge design from 48 universities in Taiwan, as well as design projects from 20 design schools from Australia, Italy, New Zealand, UK, Netherlands and USA.
In addition to the exhibition, the organizer, Taiwan Design Center, will present a series of events, such as YODEX Digital Media Theater, Design Master Seminar, 2008 Young Designers' Competition and 2008 YODEX Exhibition Space Award.
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yodex.b... (143)
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The latest model in the luxury motoryacht range created by the famous Italian shipyard is ready to go on display in Milan in a setting that is truly out of the ordinary.
In the heart of the city centre's most picturesque district that takes you back to the time when waterways, in this case the Navigli canals, were the main thoroughfares to the city, Pershing is about to present an exciting world preview of the new Pershing 64'.
And for the entire duration of the Milan Furniture Show, the craft will be moored on the Naviglio Grande canal, in front of the historical Vicolo dei Lavandai.
With the launch of the Pershing 64', the company once again demonstrates its ability to be ahead of the times even in the design sphere thanks to its revolutionary forms and styles that have anticipated and often defined new trends in the luxury yacht sector.
The Pershing 64' is a yacht that boasts revolutionary features and a remarkable interior design that harmoniously combines ultimate style with the latest technology.
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The New Pershing 64' Moors in the Heart of Milan
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How Indian Industry is managing quality?
Given the dynamic, borderless world, with an extremely discerning customer at every level, product design and development is assuming an ever more important role in the future success of companies.
At present, customers demand greater product variety and quickly shift to new, innovative products.
Their purchase decisions are based on factors that are affected by product design.
Earlier, customers made purchase decisions based primarily on product price and/or quality.
While these factors are still important, customers are looking at other dimensions, too, such as customisability, order-to-delivery time, product safety and ease and cost of maintenance.
Especially in India, the business scenario has undergone a 10X change.
Five years ago, industrial customers expected delivery once a day; now they demand 20 shipments a day.
Earlier, they expected six new products to be developed in a year; today they expect 11.
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www.bus... (15)
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Chipchase is 38, a rangy native of Britain whose broad forehead and high-slung brows combine to give him the air of someone who is quick to be amazed, which in his line of work is something of an asset.
For the last seven years, he has worked for the Finnish cellphone company Nokia as a "human-behavior researcher." He's also sometimes referred to as a "user anthropologist." To an outsider, the job can seem decidedly oblique.
His mission, broadly defined, is to peer into the lives of other people, accumulating as much knowledge as possible about human behavior so that he can feed helpful bits of information back to the company - to the squads of designers and technologists and marketing people who may never have set foot in a Vietnamese barbershop but who would appreciate it greatly if that barber someday were to buy a Nokia.
What amazes Chipchase is not the standard stuff that amazes big multinational corporations looking to turn an ever-bigger profit.
Pretty much wherever he goes, he lugs a big-bodied digital Nikon camera with a couple of soup-can-size lenses so that he can take pictures of things that might be even remotely instructive back in Finland or at any of Nokia's nine design studios around the world.
Almost always, some explanation is necessary.
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www.nyt... (27)
design directory
Nokia > Industrial Design Manufacturers
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