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The Changing Role of the Designer in SocietyDesign has become hackneyed over the last two decades.
In society the term is often used interchangeably with "innovation" and as a touchstone to denote contemporary thinking.
The man on the street sees design being synonymous with fashion, style, modern culture and aspirational lifestyle.
But what is the Designer's perspective?
And more importantly, what impact does the Designer have on our lives; and our future society and culture?
In his Inaugural Professorial Lecture, Professor Robert Young considers the Changing Role of the Designer in Society from the following perspectives: the traditional role of the designer; design as a creative process; the increasingly strategic use of designers and design thinking in business; why design is continuing to grow in importance and how it will affect our wellbeing and environmental sustainability  concluding with the emerging challenges and opportunities for the Designer and the Designer's influence on society.
If you would like to attend the event please contact Suzanne Stelling on s.stelling at northumbria.ac.uk.
University Gallery, Northumbria University, 15th February 2007, 5.30pm - 7.30pm.
more: The Changing Role of the Designer in Society
January 23, 2007 | Viewed 32,082 time(s)
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