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Meaningful Design for Global Culture: Gordon BruceBecoming more mindful of the role of culture in creating and accepting design-from a company culture to a country culture-can enhance the relevance and acceptance of a concept or idea.
By connecting meaningful cultural values with modern design opportunities and technologies, designers and design managers can improve work effectiveness and gain an advantage by making their ideas appeal to cultural relevance.
Especially today, understanding the interdependence between design and culture is crucial in our rapidly evolving and complex global market.
As Asia continues to become an increasingly important region to design for and to design within, designers need to understand the vast differences between the Asian cultures.
Focusing particularly on China, Korea, and Japan, this seminar explores the cultural difference per region, in comparison to Western Europe and America.
By demonstrating case work and practical design examples, participants will become more mindful of the effect of culture on design and opportunities at hand.
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26/3/2007 | Viewed 21,508 time(s)
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