Michelin Challenge Design Announces 2008 JuryMichelin Challenge Design, known for enticing some of the world's most talented up and coming designers, has convened its 2008 panel of judges.
The eight automotive design experts meet July 16-17, 2007, at the Art Center College of Design in Pasadena, Calif., to select the vehicle designs and concepts for special exhibition at the 2008 North American International Auto Show in Detroit next January.
This year marks the seventh year for the international competition with a record 272 individual designers, teams, studios, and companies from over 50 countries submitting full-size vehicles, scale models and/or computer-generated renderings in support of the central theme, "Safer. Smaller. Better."
This year's theme challenges designers to create enhanced safety through design innovations in areas such as accident avoidance, enhanced driver controls, survivability and visibility.
Designers were encouraged to "throw away the book" and to consider designs that present innovative approaches to vehicle ingress and egress, side impact protection, occupant protection volume, seating arrangement, vehicle dimensions and proportions.
Designers were asked to recognize those concerns and through design concepts, provide an enhanced "feeling" of security in smaller vehicles.
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