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Product ExperienceProduct Experience summarizes research on the emotional and cognitive experience of using products.
The book explores product experience in terms of aesthetics and design, ergonomics and usability, product facilitation of human capacities and skills, entertainment value, and how product experience extends beyond the product itself to brand association, the shopping experience, and product packaging.
The book contains perspectives from a variety of disciplines in psychology, business, art, and engineering to fully understand the many components important to product experience.
Product experience begins with judgments of aesthetics and value that are mitigated by environment and use, and then further altered by memory, association with brand, and the relationship one forms with the product.
Intended for researchers with an interest in human-product interactions, the book will appeal to psychologists, engineers, and business professionals interested in fully understanding product experience.
With coverage of human factors, affect, perception, industrial design, engineering, information processing, ergonomics, industrial- organizational psychology, environmental psychology, business and marketing, communication, and product innovation, the book contains a wealth of information on a topic too broad to easily grasp via primary research in one discipline.
more: Product Experience
design directory:
Product Experience > Industrial Design Books
17/2/2008 | Viewed 18,848 time(s)
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