 |
Flower Power Fiats Take to the StreetsIn two weeks time, Milan plays host to the major international furniture and interior design event of the year when Salone di Mobile opens its doors to the world's design community.
But outside the gigantic halls of the Fair, there is just as much to see and admire as designers show off their creativity and inspiration on the fringes.
As big and as important as the fair is, more and more of the hip crowd forgo the show completely and head to the influential design district of Milan called the Zona Tortona.
This district in Milan has become known for housing the hottest young designers for the week of the Salone di Mobile and many of the key parties and events take place here.
This year, The Flower Council of Holland will also be taking up residence in Zona Tortona.
Set up to promote the use of cut flowers and plants, the Flower Council has invited five influential designers to create a team of Flower Power Fiats which will be based there.
Each designer has created a design using flowers to decorate the Fiat 500, arguably one of Italy's most iconic cars, and visitors to the Zona Tortona will be able to admire and may even be able to hitch a lift in one of the floral Fiats.
more: Flower Power Fiats Take to the Streets
design directory:
Karim Rashid > Interior Designers
6/4/2008 | Viewed 14,298 time(s)
|
|
