The bathroom will no longer be just a small space consigned for personal hygiene at least that's what those in the sanitary industry believe.
The private, barely decorated little room tucked in the back of the house has now become a centrepiece of many people's homes serving as a design showcase and multi-functional living area as well as the ultimate pampering sanctuary.
"The bathroom experience is moving away from one where you just clean yourself, wash your hair and take a shower," said Horst Niedlich, Messe Frankfurt GmbH's director of technical fairs.
"In Europe people spend more time in their bathroom than they did before."
Held between March 15-19 in the heart of Europe at Frankfurt am Main, Germany, the "ISH _ International Trade Fair for Building and Energy Technology, The Bathroom Experience, Air Conditioning and Ventilation Technology" featured everything related to the subject of integrated building technology.
The five-day expo with a variety of fringe programmes brought in over 192,000 visitors including designers, architects and business traders as well as contractors and installers from all over the globe.
But apparently the dominant subject of interest among visitors seemed to be innovations in the sanitary system, which has become a big issue among interior designers, architects and homeowner



