Placentero

Experimental Brion is an area dedicated to develop conceptual ideas into products.

This area uses all the technology and production capacity of the company for its development.

To begin with, we chose the gestation period as the task to develop, which is the origin in itself of everything that surround us.

We had performed an investigation about the experiences the human beings have before birth.

This took us to meet some techniques of recreation of this natural situation as the suspension, floating, hypnosis, meditation, and systems of antigravity.

There were made designs about this concepts, examinations; it has been made a recompilation of bibliography and graphic material.

Finally, as the result of this deep investigation, it resulted almost naturally the reproduction of this new lounge chair, which is able to hold a person and give the possibility to connect with himself , giving the chance to make any movement and create whichever the position you like.

Comfort is felt by this natural appeal that leads you to connect yourself.

Placentero is the name of this new lounge chair, two words linked to de gestation period, "placenta" and "pleasure".

Design by: Batti.