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Hannspree to Launch Radical New Line of Design-Driven Lifestyle TelevisionsHannspree California Inc. announced that it will launch a bold new breed of visually inspiring television sets in the U.S. this summer.
Hannspree draws upon contemporary interior design trends and individual passions to create televisions that uniquely accent any room and give expression to any taste or lifestyle.
Hannspree's televisions mark the creation of an entirely new audiovisual category, one driven by innovative design and a commitment to individuality.
The company's diverse range of more than 100 original products allows consumers to find a TV that exactly embodies their personality and interests.
One TV, for example, echoes the classic, sophisticated wooden lines of a cello, while others use hand-stitched leather to replicate the look and feel of a baseball, or incorporate child-friendly fabrics to make animal-shaped TVs that are as tactile as they are endearing.
Hannspree also creates TVs that celebrate some of America's most cherished brands and icons, from entertainment legends to the New York Yankees and all 30 NBA teams.
In order to maximize the impact of its U.S. debut, Hannspree has signed licensing and marketing deals with the National Basketball Association (NBA) and Major League Baseball (MLB), and is exploring opportunities to extend its Asia licensing relationship with Disney into the U.S
more: Hannspree to Launch Radical New Line of Design-Driven Lifestyle Televisions
July 3, 2005 | Viewed 23,557 time(s)
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