 |
Yamaha's Design Studio London Opens Its DoorsYamaha Corporation opened the Design Studio London in the United Kingdom to both gather information on product design and pursue design itself.
The Yamaha Product Design Laboratory (Yasuhiro Kira: General Manager) oversees the majority of the product design for Yamaha's musical instruments and audio-visual products.
Design Studio London houses a permanent team of designers who work in conjunction with the company's design studios in Hamamatsu Japan, and the recently opened Design Studio Tokyo.
The new London facility focuses on advanced design for products for release in the near future and for products set for launch in several years.
The Product Design Laboratory has been actively hiring non-Japanese designers since 2003 to further embrace the growing trend toward globalization in design and provide Japanese designers with a stronger international perspective while further enhancing their skills.
Now with three non-Japanese designers, from the United Kingdom, Italy, and Germany, the laboratory designs products from the early concept stages through to completion and are helping revolutionize the design process by making it more cross-cultural and pluralistic in nature.
London, the site of the new design studio, is steeped in tradition built around a long history as a major urban centre.
more: Yamaha's Design Studio London Opens Its Doors
9/12/2005 | Viewed 9,758 time(s)
|
|
