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Ferrari Design Exhibition Comes to Germany: New Concepts of the MythThose interested in design and automobiles will have the rare opportunity to have a look into the future of Ferrari from 24 May to 11 June 2006.
After the vernissage on 23 May the red dot design museum in Essen will be the only institution in Germany that present 20 awardwinning Ferrari design studies.
The prototypes at a scale of 1:4 are the result of a design competition held by the Italian sports car manufacturer at four leading international design universities.
In total, some 100 students of the Instituto Europeo di Design, Turin (I), Coventry University - School of Art and Design, Coventry (GB), Tokyo Communication Arts School, Tokyo (J), and the Center of Creative Studies, Detroit (USA) took part in the competition.
The "New Concepts of the Myth" competition was organised by Ferrari together with their regular designer Pininfarina and was supported by the aluminium producer Alcoa, who supplies Ferrari.
Besides constructing a model at a scale of 1:4, the conditions of participation included the task of creating a design fulfilling specific demands.
The designs had to be innovative, creative and fresh on the one hand, while on the other hand taking into account aspects of practical realisation.
The dimensions of the latest V8 mid engine and V12 front engine sports cars served as a basis for proportions
more: Ferrari Design Exhibition Comes to Germany: New Concepts of the Myth
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Red Dot > Industrial Design Awards
24/4/2006 | Viewed 31,170 time(s)
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