 |
Return on Ideas: Better by DesignFrom 14 October to 12 November 2006, the red dot design museum will present the special exhibition "Return on Ideas - Better by Design".
In the exhibition design-oriented companies such as adidas, Miele, and Daimler-Chrysler as well as design firms and the German Aluminium Association (GDA) will illustrate the significance and implementation of innovative ideas as the basis of commercial success.
The exhibition is part of the supporting programme of the ENTRY2006.
The exhibition "Return on Ideas - Better by Design" emphasises the significance of design as a driving force behind economic growth and combines the presentation of promising materials and technologies with the insight that commercial success is always preceded by a good idea.
However, these ideas need a form if they are to change our everyday culture and be successful.
The exhibition "Return on Ideas - Better by Design" presents innovative solutions and pioneering concepts of the participating companies.
Many companies and designers have changed our everyday culture with their ideas.
Important pioneering achievements such as Tupperware or the Teflon frying pan have managed to revolutionise innovative materials for everyday use.
Thanks to the latest technologies, the automobile industry has reached such a high quality that safety and luxury are part of the
more: Return on Ideas: Better by Design
design directory:
Red Dot > Industrial Design Awards
4/10/2006 | Viewed 27,200 time(s)
|
|
