J-Power Powers Life in HD Spots for Japanese Market Directed by Stardust's Jake BanksIn cooperation with Japanese production company Kirameki, bicoastal U.S. creative production company Stardust Studios recently produced two HD spots for Tokyo's Electric Power Development (J-POWER) through the creative team at McCann Erickson Japan.
The two HD :30 spots entitled "Global" and "Environment" directed by Stardust's founder and creative director Jake Banks began airing in April in Japan, where they will continue to run for the next year.
"The main focus of these spots was to show that J-POWER creates energy and makes everything possible for daily life," Banks explained.
"One was an environmental spot, and the other was a global spot that speaks to the industries, businesses, infrastructures and everything that the company powers."
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