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Eat Me showcases the most delectable international food packaging graphic design: from designer lines such as Phillipe Starck's bottle watter to the pop kitsch of Japanese sweet wrappers, and from super-branded icons to in house lines and own brands.
Eat Me features insights from professionals working within food-packaging graphic design, and essays exploring the practical and psychological issues governing successful work. It also takes three international design groups working in the field as case studies for in-depth analysis, following the designers through the process, from brief to launch. |
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